Want to give your hotel, resort, lodge or even front porch a quick summer facelift? With our American made Adirondack chairs, you can quickly change the all around mood and atmosphere of your outdoor environment simply by adding a pop of color!  With so many choices, how do you know what color is best for you?   Picking outdoor furniture that coordinates with your existing decor can create a cohesive look throughout your property that will be pleasing to the eye.  But if you’re not afraid of making a stronger impact, try bringing in new, exciting hues that can actually aid in creating great customer experiences – and more customer spending, too!

Here are some tips for using the psychology of color to choose the perfect Adirondack chair for you:

Red
Be daring and make a bold statement with red Adirondack chairs.  This color represents strength and power.  Often used in the restaurant industry, red is the first color your eye will see and can make you feel hungry.  A few chairs in your cafe’s outside waiting area could serve as a great conversation piece for your guests, while also boosting their appetite for your tasty food!

Orange
If you have a good deal of blue in your exterior design, orange is a great complement color.  With an inviting tone that reminds us of things like the sun, warmth, and the tropics, orange physiologically inspires and creates  enthusiasm.  Similar to red, it can also boost hunger, so place orange Adirondack chairs near your resort’s dining facilities or snack bars.

Yellow
Adding a splash of yellow to your resort decor can promote upbeat thinking,  happiness, and thoughts of sunshine.  Encouraging laughter, this hue can lift guests’ spirits, making them more likely to splurge on items they  wouldn’t normally purchase. Plus, yellow Adirondack chairs are just bright, cheery, and fun.

Green
A color that is easy on the eyes, green is the color of nature and often associated with being Eco-friendly, aka “going green.” It helps reduce stress and balances emotions, making green Adirondack chairs perfect in a spa setting or in lodges promoting a nature getaway from all things worrisome.

Blue
Blue is a tone that reflects creativity and intelligence.  It has a calming effect on the psyche by reducing tension and fear.  Blue is always a safe choice, because it is the most liked color.  Some shades of blue, such as turquoise, promote cleanliness and calmness.  Blue Adirondack chairs are also great poolside or in nautical-themed designs.

Purple
Combining the stability of blue and the energy of red, purple gives off a luxurious effect.  Often associated with royalty, the use of purple in your resort design can help give your brand a rich and extravagant feel, because it helps to enhance people’s sense of beauty.  Your purple Adirondack chairs will complement shades of yellow and gold well.

Neutrals
If you already have a lot of color at your location, keep it simple and go with black, white, tan, or brown.  These understated tones will not overpower your current décor, and their neutrality can also produce a relaxing effect.  Don’t forget to bring in your existing colors to complete the look, so neutral doesn’t become boring.  Try adding an accent pillow or a potted plant to add visual interest and comfort to your seating area.

Adding a pop of color can sometimes be an intimidating adventure,  but with some helpful tips and the right guidance, you’ll be able to find the color that’s right for you. It’s a simple update to your business or  home that will have a major impact for your curb appeal and be sure to turn some heads.

Please note, we’re not experts in consumer psychology and cannot guarantee that use of a particular color will result in specific buying behaviors.